- Mercedes-Benz USA retailed 303,200 passenger cars in 2025.
- Demand for the Alabama-built GLE SUV continued to surge in the U.S. with 12% growth in Q4 which propelled year-over-year growth to 14%, representing the best retail sales year ever for GLE.
- The GLC closed 2025 recording an impressive 20% increase in retail sales year-over-year.
- Top-End vehicle sales showed robust gains, with Mercedes-AMG retail sales up 12% in 2025 to report its best year on record and the G-Class also achieving its best sales ever (+26%).
Mercedes-Benz USA (MBUSA) reported annual retail sales of 303,200 passenger cars, which represents an increase of 1% compared to 2024. Mercedes-Benz Vans reported 40,000 units retailed in 2025, resulting in a combined total of 343,200 units sold. Significant demand across the entire Mercedes-Benz SUV model portfolio, as well as continued robust interest in the awe-inspiring Mercedes-AMG performance luxury models, were key factors that contributed to this growth.
“I am extremely grateful for the dedication and resilience demonstrated by our employees and incredible dealer partners to successfully navigate this unprecedented year and close out 2025 showing year-over-year growth. We enter 2026 with a steadfast, customer-centric focus on excellence, and the relentless commitment to innovation that we have demonstrated from the first game-changing moment we invented the automobile 140 years ago. True to our unmatched heritage, we will mark this monumental anniversary throughout the year by reimagining the future of the automobile with the introduction of stellar, class-leading new products that further reinforce the strength, desirability and leadership of our brand.” Adam Chamberlain, President and CEO of Mercedes-Benz USA.